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Rich Harshaw
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Brain-Friendly Advertising
Marketing, responsibility, yellow pages, testingmarketing, advertising, monopolize your marketplace
Getting John Smith to notice and react to your marketing isn't exactly brain surgery... however, knowing how his brain "sees" and reacts to his surrounding world will definitely give you a leg up. | Brain-Friendly Advertising
Marketing Quick Tips 

Innovation
Tip #1: Be John Smith We come up with innovations for our industries so that we will have something good to say in our marketing. Because the only good thing to say is something John Smith wants to hear, we must get out of our heads and into his to innovate." (Feb 02)

Quick Tip Archives - Click Your Pick!

Ad Of The Week
Is This A Good Ad Or A Crummy One?

Recent Featured Articles 
Super Bowl Ad Review
Which Super Bowl advertisers won and which lost? Read Rich’s running diary of the big game. (Jan 26)
Build A Case!
Your prospects are the jury, you're the attorney, and your product's on trial. Use your best evidence to win.
(Jan 19)
Trust Your Ad Salesman
Marketing is crucial to any business. You cannot afford to hand off that responsibility over blindly. (Jan 12)
Innovate Or Die!
Stop getting average sales for your average business. Before your business peters out... listen to this month's Top Ten training calls.. Jan 05
Streaking Into 2010
Stringing together a series of disciplined actions—streaking—could pay big dividends in 2010. Dec 29

The Time Is Nigh

Honda has a robot for sell, but they need to convince the world that allowing a robot into our homes is not the same thing as funding Cyberdyne, the world-destroying manufacturer of Terminators. How is Honda quelling our fears? Short videos.

 Click Here To Watch All Archived Videos.

 
Message From MYM Founder, Rich Harshaw

Welcome to Monopolize Your Marketplace... where you'll find information, advice, and solutions for any marketing situation you may face. The days of simple selling are over, and just being aggressive in the marketplace isn't enough to win in business anymore. In today's crowded marketplace, you've got to find new ways to break through the clutter and connect with your prospects. This site will help you learn the New Rules of Marketing.  

MYM Pinnacle Marketing Course Now Available...
44 Hours Stuffed Into 4 Days...

If you're ready to take your business to the next level, consider attending an MYM Pinnacle Marketing Course. You'll accomplish more in 44 hours of hands-on small group instruction than you would on your own in 44 years. Why? You'll receive hands-on training from MYM Founder Rich Harshaw tailored specifically to your business. With back-end support systems in place, you'll create your essential marketing program in less than 16 weeks.

Click Here For Full Details

 

 

 
Modern Advertising Methods for Small Business ~ Direct Consumer Advertising

Monopolize Your Marketplace
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Grapevine, TX  76051
Phone: (817) 416-4333 Email: info@MYM-Essentials.com

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