Speed Golf: Rich says he'd play more golf if he could do it in two hours. then shows us how it could work.
SEO Linking: Rich goes international for a discussion on the World Wide Web. The links he's talking about here. not on a golf course.
Layout Smackdown: An Insider Member has the messaging down, but what about his design? Unlike the WWF, these hits are real.
Mental Pictures: Words really can get inside John Smith's head. the right headline, Rich shows us, lights him up like the screen.
Calculate Cash: We finally learn what's so fun about a calculator?Rich's favorite tool. it shows us the money.
Hide-No-Seek: Avoid the Web and you're playing a game that resembles cowering. Stop hiding. Come out to play.
Plum Tree: Rich's daughter learns that people are like fruit. ripe eventually. Marketers, take a lesson from nature!
Six Figure ROI: How many postcards should you send out in a hopper system? How much money do you want to make?
Headline Bank: It's like an MYM ATM. Rich helps you transform a nugget into pure headline gold.
Platitude Buster!: Great! Best Price! Highest Quality! Blah! Blah! Blah! Write something John Smith will read AND believe.
(Volume 1 contains one audio CD with 10 tracks and a total of 71 minutes)