Do you know the one surefire way to get people to do what you want?

Good old-fashioned bribery.

• To make my dog obey my commands, I bribe him with a treat.
• To get my kids to do their chores, I bribe them with an allowance.
• To get my wife to let me buy an NBA League Pass, I bribed her with a weekend getaway complete with a stay at a five-star hotel and dinner at a fancy restaurant.

Simply put… (ethical) bribery works!

You would know…

You likely get customers to send you referrals by “bribing” them with a cash incentive. And you almost certainly “bribe” homeowners with a discount (a percentage off, a coupon, etc.) for doing business with you.

There’s nothing wrong with bribery. It’s a form of reciprocity. An “I’ll scratch your back if you scratch mine” marketing tactic that’s stunningly effective. (Books on books have been written about the subject.)

And that’s why I’m bribing you right now, shamelessly and flagrantly.

In case you missed yesterday’s email, I’m talking about MYM’s Awesome Contractor-Referral Giveaway.

In a nutshell:

• You send us a referral.
• If your referral is the first to become an MYM client, you get to choose from three awesome Grand Prizes.
• If your referral is the SECOND sign on as a client, you get to pick from the remaining two Grand Prizes.
• If your referral is the THIRD to sign on, you get the remaining Grand Prize.

Here’s what you can take home:

Prize A: 50” Samsung 4K Smart TV (Retail Value: $749.99)

Prize B: Electric Full Body Massage Recliner With Heated Foot Rests (Retail Value: $749.99)

Prize C: Schwinn Elliptical Machine (Retail Value: $699.99)

Visit MYM’s Awesome Contractor-Referral Giveaway page now for more details and to submit your referral. The deadline for submitting a referral is Sunday, April 30th at 11:59 pm EST. So get those referrals in!

Thanks!

-Rich

© 2017, Rich Harshaw. All rights reserved.