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“Normal” PPC vs PPC Lead Generation

ppc choices

If you’re new here,  you probably don’t know that there are two types of pay-per-click advertising.

First, there’s “normal” PPC.

This is the type of PPC you’re already familiar with. The goal of “normal” PPC is to get as many clicks as possible for as low of a cost-per-click as possible. You won’t know how many leads you’re getting or what your cost per lead will be. “Normal” PPC doesn’t track that stuff.

Then there is PPC Lead Generation..

This is the type of PPC most contractors don’t know exist. But it’s hands down the better type of PPC for remodelers, builders, and construction companies.

PPC Lead Generation still tracks clicks and cost per click. It still requires a monthly budget (except when it doesn’t… more on that in a second). But PPC Lead Generation uses more sophisticated methods and technology to collect and measure what’s really important: LEADS and COST PER LEAD.

By focusing on leads instead of clicks, PPC Lead Generation actually grows your business. And does so in a quantifiable way.

MYM specializes in PPC Lead Generation. But we’ve evolved it to the next level.

No-Risk PPC Lead Generation is contractor-specific PPC Lead Generation that requires NO budget, NO commitment, and NO risk.

It’s PPC Lead Generation on PEDs.

Here is a completely scientific visual comparison among PPC, PPC Lead Generation, and MYM No-Risk PPC Lead Generation:

PPC

The old PPC

PPC Lead Generation

MYM PPC

MYM No-Risk PPC Lead Generation

MYM PPC

Here’s how No-Risk PPC Lead Generation works…

You tell us the number of leads you want. We get them to you for $200 or less per lead—guaranteed. We track every single PPC-related call, chat, and contact you get to determine your amount of TRUE leads. Once you receive and review your leads, then you pay for those leads.

  • You don’t have to worry about running out of money 10 days into your monthly campaign.
  • You don’t have to worry whether clicks are (or are not) turning into leads.
  • You don’t have to worry about wrong numbers, calls outside your service area, or calls for services you don’t provide counting as leads.
  • All you have to focus on is closing the leads we supply you. And since PPC leads are usually the hottest of the hot, that shouldn’t be a problem.

So if “normal” PPC has failed you in the past… and you can’t stomach the budget for typical PPC Lead Generation… step up to MYM No-Risk PPC Lead Generation. It will grow your business as fast as YOU want it to… without any risk.

Email noriskppc@mymonline.com for more details. We can analyze your business and market to determine how many leads are available in your area. If you decide you want to proceed, we’ll get the ball rolling immediately.

P.S. When you become an MYM No-Risk PPC client, we waive our $1,000 monthly management fee for the first three months. This is to prove the program will deliver the leads you need to grow your business to where you want it to be.

© 2017, Rich Harshaw. All rights reserved.

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