Keynote Speech
Forget about “come away with just one good idea” keynotes—Rich challenges everything you think you know about marketing. He starts by showing why most marketing doesn’t work as well as it should, then introduces the solution: Creating a unique and powerful Identity for your company. Participants will be surprised how many new concepts are rolled out in the first hour—but Rich’s engaging style, memorable stories, and real-world experience make absorbing new concepts fun and easy.
Everyone will leave the meeting with a better understanding of what makes people respond to marketing, and the “do’s and don’ts” of good marketing. Get ready for your evaluations to go through the roof!
- Program Length: 45 to 120 minutes.
- Materials Included: Program outline for each participant with key concepts.
- Investment: See FAQ.
Half-Day Seminar
Get ready to reevaluate your entire marketing approach—and maybe your entire business! First, Rich will go through each concept of IDENTITY in detail, then cover internet marketing like you’ve never seen it covered before. He’ll show you why the internet is killing traditional advertising results, how to get found on the internet, and MOST IMPORTANTLY, how to turn web browsers into BUYERS. Not your typical BS talk on internet marketing—real advice from real experience, delivered in a way that anyone can understand.
- Program Length: 4 hours.
- Materials Included: 24-page workbook for up to 100 participants.
- Investment: See FAQ.
Full-Day Seminar
Strap in and get ready to be "wowed" by this high-energy, paradigm-changing program. Rich will cover the topics of Identity and Internet marketing (discussed in half-day program, above), as well as Pre-Positioning and Home Shows. MYM’s Pre-Positioning materials have been known to increase conversion ratios by 2% to 10% within one month of implementing (across the board), and his Home Show methodology routinely increases home show leads by 2 to 5 times. Yes, 2 to 5 times.
- Program Length: 8 hours.
- Materials Included: 36-page Monopolize Your Marketplace Workbook for up to 100 participants.
- Investment: See FAQ.
Two-Day Intensive Training Workshop
This program is not for the casual listener! The first day is the same as the Full-Day Seminar (described above), and the second day is dedicated to advertising. Every important advertising topic is covered, including ad writing, offers, headlines, layout & design, media selection, and lead response time. This session is particularly valuable if your group has larger companies that are spending significant budgets on advertising.
- Program Length: 2 days, 8 hours on day one, 6 hours on day two.
- Materials Included: 48-page Monopolize Your Marketplace workbook for up to 100 participants.
- Investment: See FAQ.
Learn More
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